Event Marketing & Planning

The Complete Guide to A/V Setups for Events

by
The Eventcube Team
With extensive experience in events and technology, our platform, Eventcube, has powered over 100,000 events across the globe, attended by more than 15 million people. Our expertise ensures every event, whether in-person or virtual, is a standout success. Our goal is simple: to help our clients create and host extraordinary events.

Start selling tickets to any event with our powerful event registration platform

We empower event organizers around the globe, from destination festivals, major sporting and music events to club nights, local fairs, charity fundraisers and private galleries.

Start an event, members’ hub or virtual event for your community and discover how Eventcube can transform your business.

Get Started

The right audio and visual setup is critical for the success of any event. From concerts to school plays and corporate events, a flawless AV setup lets everyone enjoy and feel impressed by the event. A lack of attention to detail could affect an entire event if things go wrong. For instance, screens could go black, and sound could be cut off, leading to undesirable disruptions.

The right audio and visual setup is critical for the success of any event. From concerts to school plays and corporate events, a flawless AV setup lets everyone enjoy and feel impressed by the event. A lack of attention to detail could affect an entire event if things go wrong. For instance, screens could go black, and sound could be cut off, leading to undesirable disruptions.

Understanding the right processes and steps to follow is important for event organizers. This AV setup guide will guide you through every step that ensures your AV setup goes smoothly and the event impresses everyone. Following this guide will ensure your readiness for flawless execution. It covers audio-visual equipment technologies and best practices applicable to any event.

Table of contents

  • Why Pre-Event AV Setup Matters
  • Step 1: Assess Event Requirements
  • Step 2: Conduct a Venue Assessment
  • Step 3: Define Your AV Equipment Needs
  • Step 4: Choose the Right Equipment
  • Step 5: Prepare Detailed Checklists
  • Step 6: Run Pre-Event Rehearsals
  • Step 7: Event Day Essentials
  • Final Thoughts

Why pre-event AV setup matters

Pre-event AV setup is critical because it provides everyone with a memorable and smooth experience. This process allows the event management team to set up everything – from audio equipment to video cameras, WIFI connection, and power source. Experts say the right AV technology is the pillar of a successful event. All its components must coordinate perfectly to provide immersive experiences.

For example, think about a corporate conference where everyone is seated and ready to get started. The CEO stands and begins to deliver his speech, but out of nowhere, no one can hear him because his mic has failed to work. This could cause tension in the entire hall or setting, and the company may be judged as poorly organized.

The event planners will rush to get replacements, fix wires, and distract everyone. Now, think of another scenario where the speaker stands, and there is perfect sound clarity due to good planning and AV setup. Everyone will be happy and commend the organizer for a job well done. This is one of the key reasons why pre-event AV setup matters: It affects everyone positively or negatively.

Step 1: Assess event requirements

Requirements assessment is all about understanding every small or big item needed for the event. These AV needs are based on the type of event organized and accompanying activities. The assessment process takes you through several progressive steps.

Contact the organizers

The event might involve several teams of organizers, and collaborating with them is important. They will help you understand the expected audience size, planned activities, and goals. This information lets you gather ideas on the AV requirements.

List the main items

Based on the information gathered from the organizers, create a list of the main items required. Brainstorm on the critical components of the setup, such as sound equipment, mics, projection screens, stage lighting, etc.

Test your devices

Events nowadays require devices such as smartphones, computers, and tablets. Slow-working and crashing devices can be frustrating. Prepare your device to ensure they work perfectly. Complete the following steps:

  • Update the operating system and software.
  • Clean the devices by removing dust, creating extra storage, cleaning clutter, and removing viruses.
  • To prevent device heating, update all drivers and check air vents to avoid clogging.
  • Run the devices to ensure they are not heating, slow, or contain vulnerabilities.

Step 2: Conduct a Venue Assessment

"Infographic titled 'Venue Assessment Guide' with five steps: 1. Measure room dimensions, 2. Assess natural and artificial lighting, 3. Test sound reflection, 4. Plan equipment placement, and 5. Prepare lighting and sound solutions. Each step is accompanied by simple icons illustrating the actions, such as a ruler for measuring, a lightbulb for lighting, and a speaker for sound."

Now that you know the item requirements, take time to understand how the event venue will be arranged. Know the event's location and whether it will be conducted indoors or outdoors. The features of the space can significantly affect the sound output and visual clarity of your equipment. For instance, some spaces might produce more echo while others might have too much natural light or darkness. Consider the following factors during site visit.

  • Room size. The room can be small or large, and this determines the number of equipment and size required. Larger spaces require more AV gear like speakers and large screens, unlike smaller spaces.
  • Event layout. The layout defines the shape, pillars, and dimensions of the room. These affect screen visibility, sound travel, and clarity.
  • Lighting. Some spaces might have more natural light, while others could be darker. Spaces with more natural light might affect screen views and require blinds, while darker spaces require more lighting.
  • Echo. Some venue spaces might have more echo, which affects sound quality. You might require echo arresters to boost sound quality.

Pro tip. Installing spotlights or dimmable lights lets organizers focus lighting where needed most. A decibel meter app can help measure sound fluctuations to identify where dampening is required.

Step 3: Define your AV equipment needs

Each event will attract an audience of different characteristics and size. These two key factors help you define the exact equipment required. Consider the following factors to guide you in this step.

Infographic titled 'Define Your AV Equipment Needs' with sections based on audience size and content type. For 50-200 members: multiple speakers, microphones, and an extra projector. For less than 50 members: a projector with a simple audio system. For over 200 members: many speakers, mixers, subwoofers, microphones, and screens. Under content type: 'Digital Presentation' recommends a well-lit room, powerful projectors, and video conferencing software; 'Videos' suggests an HD screen; and 'Live Streaming' highlights strong Wi-Fi, streaming apps, and quality screens.

Audience

The number of guests attending the event determines your AV equipment needs. Here are examples:

  • A small event with less than 50 guests requires one projector and a simple audio system.
  • A medium event with 50 up to 200 guests requires more speakers, mics, and an extra projector.
  • Large events with over 200 guests require various speakers, including mixers, midrange, and subwoofers. You may require multiple screens and microphones.

Content

Different events require different content types and equipment to deliver the information. Here are examples:

  • Videos require HD screens to deliver the best quality visuals.
  • Digital presentations require a well-lit room, powerful projectors and video conferencing software.
  • Live streaming content requires strong WIFI, streaming apps, and quality screens.

Quality tip. Sound and visibility should be a top priority to let guests stay engaged and enjoy the content.

Step 4: Choose the Right Equipment

Now that you know the size of the audience and the event setup, it is easy to list your specific equipment needs. Follow these steps to choose the right equipment.

Screens and projectors

Projectors enable audio visual storytelling at larger conferences to project content on a wall or bigger screen, allowing the audience to follow the proceedings and processes.

  • Use LED screens to deliver better-quality visuals.
  • Use high-quality and bright projectors to project more clearly.

Microphones

Microphones develop sound for external speakers, ensuring clarity and quality. The audience type determines the number and types of mics required. Carry backup equipment like extension cords and extra batteries.

  • Wireless microphones – allow more mobility but may require backup batteries.
  • Handheld mics – useful for events that engage audiences in discussions.
  • Lapel mics – Good for speakers who prefer clipping mics onto their clothing to allow them to move around.

Cables and accessories

Choose cables and accessories depending on the number of equipment and the distance apart. Always carry several extra cables and accessories.

  • Adapters – Carry additional adaptors for devices.
  • Carry more DVI, XLR, and HDMI cables.

Speakers

Speaker choices depend on activities expected during the event. It also depends on the size of the room and the expectations of your audience. Smaller rooms require less powerful speakers but music-filled events like live performances require woofers and subwoofers. Here are examples.

  • Soundbars – These are compact speakers fitting best for small event spaces.
  • Subwoofers – Good choice for events that engage audiences with music.
  • Active and passive speakers – Active speakers contain built-in amps. Passive speakers require external amps.

Lighting

Lighting is used to create a certain mood and light up specific areas, or the entire room. Choose your lighting needs depending on which area you want to light or the mood you want to set. Here are lighting examples.

  • Spotlights help light specific places like the stage.
  • Floodlights light up an entire event space.
  • Color-changing lighting creates an event mood depending on the theme.

Step 5: Prepare detailed checklists

The purpose of a checklist is to ensure you don’t forget anything while packing the equipment and accessories. Use this list to ensure nothing was lost after the event. Follow these steps:

Contacts

Write contacts of the people who will be helping you with the setup and processes. You might need to call them for help or confirm an issue. Your team could be large and may include lighting technicians to handle all lighting needs. You could have sound engineers to help with handling all sound needs. You may also have a backup team to help fix issues as they arise.

Equipment

List all the equipment required. Provide the finer details of each item to ensure the entire setup is done right. Segment the pieces as follows:

  • List speakers based on their placement and power rating/size
  • List screens according to resolution, size, and total pieces
  • List cables according to type, quality, and length

Equipment setup information

Equipment setup information shows how the equipment will be connected. It shows where each will be placed and where it will face. Draw diagrams to show how the connection will be done. The diagram should include how the equipment will be powered. Show the sources and backups.

Setup timeline

Create a detailed timeline showing the day and time when every connection should be done. Timelines ensure the entire setup is complete several hours or a day before the event date. It allows testing time and making adjustments where necessary.

Step 6: Run pre-event rehearsals

Pre-event rehearsals bring your team together to engage in equipment testing sessions. This session is critical because it confirms whether every piece is working as intended. It lets you identify setbacks and technical issues and fix them. Here are the activities for pre-event rehearsals.

Equipment testing

This session tests the sound, screens, mics, cables, and WIFI. Check the following:

  • Screens and projectors - Ensure the screen is displaying quality videos. Check whether the projectors are displaying well and the right way.
  • Sound - Test the speakers and make sure each is receiving signals from the mics and mixers. Test the microphones to make sure they are transmitting quality sound. Test the mixers and cables to ensure they are not faulty.
  • Wi-Fi - The Internet is important for live events and should have high speed. Test connection and broadcast test content.

Backups

Backups ensure you have a solution to fix any issue that may arise during the event. With a backup, your team might begin rushing to look for solutions after cables, mics, or speakers fail to work. Make sure you have the following:

  • Extra lighting tools to handle an emergency
  • Extra cables to replace faulty ones
  • Additional batteries for microphones and devices
  • Additional device adapters for charging
  • An extra computer and phone
  • Extra microphones

Pro tip. Create a checklist for the backup items. It helps to identify the item and retrieve it when needed quickly.

Step 7: Event day essentials

Infographic titled 'Event Day Management Essentials' with four sections: 1. Arrival: Arrive before guests, complete pending setups, and test all equipment. 2. Team Communication: Use mobile calls, chat, SMS, and walkie-talkies for coordination, ensure team members are reachable, and assign roles for clear responsibilities. 3. Monitoring: Check AV systems for sound and visuals, adjust lighting for brightness, and continuously monitor and resolve issues. 4. Audience Engagement: Observe body language for distraction signs, adjust sound, visuals, or lighting, and place team members strategically to oversee the event.

Your team should be sensitive on the event day and ensure everything works perfectly. Keep the team organized and attentive to the dynamics of the event. Be quick to attend to any unforeseen circumstance and provide a quick solution. Focus on the following essentials:

  • Arrival - our entire team should arrive before any guest does. Complete any pending setups and test everything that requires testing.
  • Team communication - Have communication solutions for your team. Combine mobile phone calls with chat, SMS, and walkie-talkie communication.
  • Monitoring - Monitor the entire AV system closely to ensure clear sound and visual quality. Monitor the lighting system to ensure the space has enough light.
  • Audience engagement - Be keen on the audience’s body and audible language. Check for signs of distraction and make changes where necessary. Place your AV team strategically to monitor the setup and productivity.

Final thoughts

The perfect AV setup for a memorable event experience goes beyond connecting equipment and plugging into power. It is a detailed process that requires collaboration and organization with your team. The process must go through detailed event planning process to understand audience characters, room dimensions, event setting, and audio visual requirements. The process should be geared towards setting up a productive and strong Audio visual system. Focus on meeting deadlines and getting ready several days before D-day. Testing helps identify bottlenecks and solve them before the event. Prepare all the necessary backups to help deal with unforeseen issues. Look forward to a successful and impressive experience.

Have the best of luck in your Audio visual equipment setup planning and organization.