Case Studies

Case Study: CIPS Transforms Online Registration with Customisation and Collaboration

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The Eventcube Team
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CIPS partnered with Eventcube to revolutionise their event registration process with a fully customised and branded platform. Using advanced filtering, multi-region pricing, and seamless integrations, CIPS saw a boost in event discovery and reduction in administrative efforts. Eventcube's flexibility and ongoing support ensured CIPS provide an efficient registration process to their global members.

Company Profile

CIPS, the Chartered Institute of Procurement & Supply, is a global membership organisation dedicated to advancing the procurement and supply profession. They act as the voice of the profession, setting standards and promoting best practices across the globe. CIPS offers qualifications, training, and resources to help procurement professionals develop their skills and advance their careers. Ultimately, their mission is to build a global network of skilled professionals who can ensure the smooth operation of supply chains and contribute to societal well-being.

What sets CIPS apart is its commitment to continuous improvement and its focus on building a strong professional community. They actively seek out innovative solutions to elevate the member experience.

The Challenge

CIPS previously managed online registrations for events through a variety of methods, lacking a centralised and fully customisable platform. This created inconsistency for members and required significant manual effort to manage. CIPS sought a solution that would streamline the registration process, provide a more professional user experience, and integrate seamlessly with their existing environment.

They explored several online registration solutions but found that none offered the level of customisation and control they desired.

The Solution

CIPS opted to partner with Eventcube due to the platform's flexibility and commitment to customer success. Eventcube's team worked closely with CIPS to understand their specific needs and develop a customised solution.

CIPS' fully branded event listing with advanced filtering

Here's a breakdown of the implemented solution:

  • Full Customisation: Eventcube built a bespoke platform that mirrored CIPS's branding and user interface. This ensured a seamless experience for members transitioning from the CIPS website to the registration portal.
  • Custom SSL: CIPS leveraged a custom SSL certificate to ensure the registration URL resided within their secure environment, fostering trust among members.
  • Advanced Filtering: Eventcube developed a bespoke filtering functionality specifically for CIPS. This allowed members to easily search and filter events based on various criteria, improving the event discovery process.
  • Multi-Region Pricing: CIPS participated in the rollout and customer testing of Eventcube's Multi-Region Pricing feature. This functionality enabled them to set differentiated pricing based on a registrant's location.
  • Dedicated Account Management: CIPS benefits from a dedicated Eventcube account manager who provides ongoing support and guidance. They hold regular reviews to assess the platform's performance and explore opportunities for further improvement.

The Results

The implementation of Eventcube has transformed CIPS's online registration process. Here's a glimpse of the positive outcomes:

  • Increased Efficiency: The streamlined registration process has significantly reduced the administrative burden on CIPS staff.
  • Improved User Experience: Members now enjoy a professional and intuitive registration experience that aligns seamlessly with the CIPS brand.
  • Enhanced Event Discovery: The advanced filtering capabilities empower members to find relevant events quickly and easily.
  • Greater Flexibility: Multi-region pricing allows CIPS to offer more accessible pricing options to a wider audience.
Sustainable Procurement & Supply Summit 2024 via CIPS' Facebook

Testimonial

"Eventcube has been a fantastic partner in helping us streamline our online registration process," said Joanne Boulton. "The platform's flexibility and their commitment to customisation have allowed us to create a solution that perfectly meets our needs. We're particularly impressed with their client management and the way they are open to always evolving the platform."

This case study demonstrates the power of collaboration between a membership organisation and a registration technology provider. By working together, CIPS and Eventcube were able to develop a customised solution that has significantly improved the member experience and streamlined event management processes.

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